Broadcasts in Engage let you send email and SMS campaigns to various groups of customers.
Below are some steps and helpful tips when using the manual build option.
Navigate to Broadcasts
Go to Engage from the main Renterra navigation.
Click on the Broadcast tab.
Click + New Broadcast
Select Build with AI or Build Manually (With AI you will describe your campaign and the AI will get you started with a base).
The Basics of Building
When you begin to build manually you can edit the subject and email address. To edit the actual content of the email, click the edit button on this screen:
2. You will then see a basic editable email template such as this:
3. On the left side, you will see a column with different elements you can add to your email. Hover over each one to see details.
4. To add an element, drag and drop the icon into a free space in the template. From there you can customize the element such as editing the text, uploading media, adding a link, etc. Settings for each element will pop up on the left side of the screen.
5. To delete an element, hover over the three dots and click the trash can icon.
Adjusting Images
After inserting an image, click on it to edit.
In the pop up window you will see options to adjust the size, spacing, to crop it, etc.
To adjust the size, increase or decrease the Size on Desktop field.
Note: If the image is inside a container you may need to adjust the container size first in order to enlarge or scale down your photo.
4. To adjust the spacing between elements including photos, increase or decrease the margins of the container or structure.
Completing and Sending a Broadcast
When you are done building your email, click the save button at the top
2. You can view your email will look like on mobile by toggling to the phone icon
3. Once you are happy with your email, you can send yourself a test email by clicking the button and entering your email.
4. Choose your audience that you would like to send the broadcast to from your customer list
5. Send the broadcast immediately or schedule it for later!
Building a broadcast manually gives you the freedom to customize your email exactly to your needs by adding special buttons, videos, images, or links to engage your customers in new updates. Once you create these campaigns you can see their effect in the Measure section of our marketing suite.
Explore More About Renterra's Marketing Features
Creating Customer Segments in Engage: Create targeted customer lists in Engage so you can send the right email or SMS messages to the right customers at the right time.
Setting Up "Measure" to Track Ad Performance: Everything you need to know to set up "Measure" within Renterra to view how your advertising campaigns are performing
Setting Up "Aquire" to Launch AI-Optimizing Ads: Renterra's "Acquire" feature automatically sets up Google Ads that are based on your brand, location, and optimizes the content for you!
Understanding the Integrated Marketing "Measure" Dashboard: How to use Renterra's "Measure" portal to understand Ad & Campaign performance
Looking for additional help? Get support directly from the Renterra team! Chat with us directly or email us at [email protected].